“This menu is a love letter to my children, to show them that there can be a place that reflects our identity as Korean-Americans – both Korean and American dishes, coexisting on one menu in one beautiful space,” states Honey Day founder, Linda.

Pushing the culture forward

Our Work

Naming

Brand Identity Design

Creative Direction

Brand Strategy

Brand Illustration

Menu Design

Signage

Creative Consultant

Art Direction

Food Photography

Honey Day strives to Introduce Korean flavors and unique combinations to more people, starting with Glen Rock, New Jersey.

They quickly became No.1 on “Best brunch cafe in Glen Rock” Yelp search shortly after opening.

coaster design nyc restaurant branding : feels studio

Contributors

Jean Pyo

Creative Direction, Brand Design, Strategy & Consultant

Nina Song

Brand Illustration

Andrea Kim

Art Direction, Photography

“ It's still very early on in our business, but I believe that, together with Feels, we've laid the foundation for strong brand recognition and also left room for the brand to grow and expand in years to come. With Feels and Jean, I've fully achieved everything I had hoped for in creating this brand to successfully represent all that we're striving to do with Honey Day. Our new business is constantly PACKED and our branding plays a big role in that!”

Linda. Founder, Honey Day.

Featured in various local publications: Daily Voice, Montclair Girl, Patch, Tap In To Boozy Burbs

“ Jean is gifted, talented, responsive, gentle and patient, thorough and thoughtful. She takes the time to connect with the client to fully understand what their brand vision is (even if they don't know yet, themselves!)

It was such a pleasure and honor working with Jean and Feels Studio. The end result was more than I could have ever imagined was possible and I'll be forever grateful that she chose to partner with me to create Honey Day!!”

Linda. Founder, Honey Day.